How to make Instagram your tool to progress in your career

 

Social media platforms have emerged as a great way to connect with people in Today's era.  As such, the number of industries is growing where employers are looking for job candidates on social media in addition to LinkedIn so that they can also select employees on the basis of non-resume factors.  Since Instagram is the leader in fast-growing social media platforms, many employers are giving it priority.  Keeping everything in mind, it has become difficult for the employees to ignore it.  Whether you are looking for a job or not, by taking the steps mentioned here, you can use Instagram to advance in your career.

●Create your professional Instagram account
Whether you have an Instagram account or not, create a new account that is dedicated to your professional use only.  This will keep your personal life separate from your work life.  You can see it like the Instagram version of LinkedIn.  Now create a small but interesting bio that tells about you and your work.  If you are searching for a job then you can also add that you are looking for a job.  You can also use your LinkedIn summary for this or give a link to your LinkedIn profile.

●Create your Insta Resume after this
If you come across contacts of recruiters on Instagram, it is very likely that they will definitely see your profile.  So make sure that your top 5-6 photos are related to your career.  For this, you can put Motivational text, advice about your industry - consultations, videos showing your calligues' experiences working with you, and photos showing you achieving your goals.  You can make your video through Instagram Stories by talking about a project that you are currently working on.  You can also share videos of employees.  If you regularly post career related posts, then this will make your profile stronger.  And of course, don't forget to keep your profile picture professional.

●Use your hashtags to grow your network
You can find other users, companies and even open jobs to add to your network using hashtags.  Like you can use these popular hashtags related to job search - #remotework, #jobs, jobsearchtips etc.  In addition, you can also use hashtags related to your career field.  For example, if you are a marketer then these hashtags can prove useful for you - #marketing, #marketingmanager etc.  Also you can use industry keywords as hashtags with your posted photos.  For example, if you have attended an important conference, you can post a photo of your event using its name as a hashtag.

Special points
●Connect with messages: Make sure that they get familiar with you by liking or commenting on photos of your favorite company or its scooter.  If they like your profile, then they will definitely keep you in mind if there are any job positions available.

●Make connections by commenting: You can follow the professionals of your industry to engage with your target market.  For example, if you work in Tech, you can interact with other users by going to the accounts of Google, WeWork or Samsung.